EDUCATION

The world may have gone digital, but print marketing still plays a vital role in promoting your products and services.

Despite many people suggesting that it is dying, print marketing in fact remains one of the most effective ways to promote your services, increase your profile and establish a credible reputation.

There are plenty of opportunities that lie within the print sphere, and Mango Marketing is here to help. We can provide guidance and assistance with a range of different formats and publication platforms.

COPYWRITING

We have a dedicated team of professional copywriters who are able to create tailored content specifically your target audience. We have written for a range of different mediums, including the national press, education trade titles and online publications. We always consider these editorial pieces as part of a wider strategy, considering how thought leadership, interviews and advertorial can all link back to your website, or provide access to a phone number, ensuring that all of your education PR actually contributes to customer growth.

COLLATERAL DESIGN

We are able to create and amend various design concepts in-house, including brochures, posters and flyers. We have built up a range of print partners over the years, meaning we can help your company build brand awareness from today. Our in-house design team are able to create logos, brand guidelines and original concepts to make your brand stand out from the crowd.

We also provide a full-spectrum advertising service for both print and digital, creating copy and designs to catch the attention of your key audiences, no matter what platform!

MEDIA BUYING

We are able to research the options on your behalf and determine the most cost-effective and beneficial routes aligned to your specific needs and budget requirements. This includes trade publications, online news outlets and search/social media advertising. As well as working as a single offering, print marketing also works hand-in-hand with digital strategies and social media, enabling for more streamlined communication and greater brand consistency. Together, these activities create a platform that reaches a much wider audience, allowing you to incorporate elements of digital marketing, for instance, the use of hashtags and appropriate links, to encourage your print audience traffic to visit your social media channels and vice versa.

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